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NEDMA16, Part 2: Email, SocMed, and Peanut Butter

More from Monday’s NEDMA conference. Check out this taste from the afternoon sessions.

NEDMA16, Part 1: Technology and Emotions

Yesterday, the New England Direct Marketing Association hosted its annual conference at Bentley University. The day was filled lessons and tips for marketers. Check out this taste from the morning sessions.

Garner’s Modern English Usage: A Modest Update, Unchanging Advice

My latest post over at Copyediting is a review of the new edition of a popular usage guide. It’s not my favorite guide, and I touch on why in the article:
Garner's Modern English Usage, 4th ed

Bryan Garner has a specific approach to language usage and Garner’s Modern English Usage, the fourth edition of his usage advice, teaches it to others.

I can’t fully endorse that approach, however. While Garner wants his recommendations to be “genuinely plausible,” recognizing the language “as it currently stands,” actual usage is at the bottom of his criteria and can easily be trumped by other criteria, not all of which are objective.

Should you buy the book? Read my review to find out!

Need a Task Finished? Hire Right Touch Editing!

You’ve started your writing project, but it’s stalled out. Work has gotten busy, coaching your kid’s sports team takes most of your weekends, and house repairs? Well, let’s just say the leaky pipe gets your attention.

2015 Todoist result: 1,703 tasks completed

Let Right Touch Editing help you finish your writing project. Whether you need someone to copyedit your work so you can move it along the corporate gauntlet or someone to oversee the project and enforce deadlines, we can get your writing moving again.

How good are we at finishing projects? According to Todoist, owner Erin Brenner is in the top 10% of its users, recording, tracking, and, doggonit, finishing nearly 2,000 tasks in 2015.

Contact us today to get your project rebooted and done!