Don’t let your readers get distracted from your message by using a word that riles them up. Become familiar with skunked terms.
Articles Tagged vocabulary
Testament vs. Testimony: It’s All Relative
Testimony and testament are similar words that, for many writers, can be easy to confuse. There is a clear difference between them, however.
Word Story: Fulsome
“Fulsome” has a long, complicated history. Do its three competing definitions mean you shouldn’t use it? Read this word story to find out.
The Copyeditor’s Marketing Vocab Primer
Every industry has special vocabulary—that is, jargon—it uses to refer to well-known but complex ideas in a short space or to sound like an insider. Jargon can become a problem, though, when it’s used to avoid addressing that complex idea or when it overwhelms the copy itself. The copyeditor’s job is to determine when the
